Brian O’Connor leads Population Intelligence Strategy and Delivery at Populi, helping healthcare provider organizations target consumers and patients and improve outcomes. Brian brings over 20 years of experience in enterprise healthcare systems, with expertise across CRM, marketing automation, CMS, DMP, CDP and cloud infrastructure.

Brian joined Populi in April 2022 from Mercury Healthcare, where he was SVP of Enterprise Technology, focused on CRM and marketing enablement. Brian designed the lead capture ecosystem for all of Mercury Healthcare’s products.

Brian has also served as Chief Technology Officer for two technology consulting companies, specializing in digital transformation and scaled agile delivery across several verticals. Brian holds a BS in electrical engineering from Worcester Polytechnic Institute and completed pre-med studies at Northeastern University.